50,000-strong dental community mass online

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More than 50,000 people ‘like’ the Australian Dental Industry Association (ADIA) page on Facebook, indicating there is widespread interest in the dental industry’s role of empowering oral health professionals to advance the health and wellbeing of all Australians.

“Earlier this week we passed the 50,000 people milestone and since then another 1,000 people have supported the ADIA Facebook page,” said Troy Williams, ADIA chief executive officer.

“This highlights the momentum that builds on social media when there is interest in the work of an industry that’s so important to healthcare delivery.”

As the peak business organisation representing manufacturers and suppliers of dental products, Williams said ADIA’s main priority is providing advice, guidance and support to these businesses—but it is also focused on engaging dental and oral healthcare professionals across the nation.

“ADIA’s aim here is to build a community that, as a result of the symbiotic relationship that exists between the dental industry and dental profession, has a shared interest in achieving optimal oral healthcare outcomes thanks to the new and innovative products introduced by the dental industry.”

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