New products: Worldwide leaders in technology and oral care announce partnership

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2012_05_31_Colgate_Dozen34446-C200Colgate is pleased to announce a global partnership with OMRON, a worldwide leader in innovative sensing and control technology for the manufacture of medical and home healthcare products.

OMRON, based in Japan, is a leading innovator in its field, and produced the first Japanese components for X-ray machines in 1933. OMRON has continued to develop ground-breaking home healthcare products, including innovative blood pressure monitors during the 1970s and developed the first digital thermometer in 1983.

This unique partnership combines OMRON technology with the oral care expertise of Colgate to provide the next generation of electric toothbrushes. Colgate Australia launched this high-tech range at the Australian Dental Association Congress in Melbourne last April.

Colgate launches next generation electric toothbrush with smart technology

The new Colgate® ProClinical® A1500 electric toothbrush provides five times more plaque removal along the gumline* and better interproximal plaque reduction**.

The Colgate® ProClinical® A1500 electric toothbrush has unique smart sensors which automatically adjust to engage different speeds and cleaning actions, based on the position it is held in the mouth. The result is a superior* clean for teeth and gums. The smart, ergonomic, lightweight design and advanced cleaning technology make the Colgate® ProClinical® A1500 toothbrush entirely unique, offering superior* cleaning to transform the way your patients clean their teeth and gums.

First toothbrush in Australia with sensing control

The Colgate® ProClinical® A1500 toothbrush delivers an incredible clean, featuring a distinct sonic wave cleaning action that delivers up to 32,500 strokes per minute to effectively remove plaque. Along with an auto and manual mode selection, and a clear LED display, the Colgate® ProClinical® electric toothbrush also features a two-minute timer and a 30-second pacer to indicate when to move onto the next quadrant. The Colgate® ProClinical® A1500 toothbrush even comes with its own convenient travel case. There are two easily replaceable inter-changeable heads to choose from —Triple Clean, which cleans in three ways, and Sensitive, for gentle and deep cleaning.

For further information on the Colgate® ProClinical® A1500 and the range of Colgate® ProClinical® electric toothbrushes, visit the Colgate Professional website.

Recommend the new Colgate®ProClinical® A1500 electric toothbrush from Colgate®, your partner in Oral Health. ?

*vs. a manual flat-trim toothbrush after 12 weeks—Data on file; Colgate-Palmolive, February 2012. **vs. a leading oscillating toothbrush—Data on file; Colgate-Palmolive, December 2011.

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